Join the #1 community for over 1,500 customer education professionals

WhY JOIN?


We're a non-profit organization with the sole purpose of connecting and learning from other individuals who share our passion for customer education

be a part of a community

Yes, we have hundreds of members but what is most important is the sense of belonging. Customer Education is a movement and we want you to be a part of it

learn from other professionals

Ask, share, discuss, and learn from being connected with like-minded individuals all with a passion for educating customers and making software simple

jobs, meetups and more....

Our community is always helping each other - whether it's to build programs, get a second opinion or find your next opportunity

Read our Community Guidelines


GET THE INDUSTRY BENCHMARKS!


Get behind the scene data on how to run a customer education program


Join us live!


Not convinced? Join us for a live event to learn what this community is all about

New Job?


Find your next role or star hire in Customer Education via our job board 👇🏽

THE WINNERS ARE OUT!



Community CODE OF CONDUCT

General Guidelines

👋🏽 Hi! We’re so happy you’re here. We’re trying to build the kindest, most rad community on the internet for customer education and enablement professionals. Here’s how to get the most of it ↓

How to be a great member (highly encouraged)!

😍 Jump right in!
👀 Ask questions — ask for help or advice when you need it
✋🏽 Ask for feedback on something you’re working on — a blog post, an ebook, an idea, a product, a design, and so on
🌲 Give more than you take - help others by answering questions
🎁 Thank folk who take the time to reply to your posts
👋🏽 Say hello to new members and welcome them into the community
🎉 Have a positive attitude — be friendly, helpful, and encouraging
☎️ Talk about the community to others, and help grow it

How to raise a red flag (highly discouraged!)
👹 Solicit members with your products and services
👽 Be shady - use an avatar instead of a photo of you
🎃 Fail to include your full name and company within your profile
🤡 You’re a vendor and don’t follow the vendor guidelines (see below)
👻 Drop in only to self-promote while otherwise being inactive
🤖 Spam or troll other members
💩 Be rude or a jerk

Thanks for joining the community. We’re glad you’re here. But we always reserve the right to deactivate accounts at our discretion should you choose not to abide by the spirit of our community guidelines.


SLACK SPECIFIC GUIDELINES

1. Real Self
We’re a real community of real professionals. We expect you’ll use your real name and photo as for your profile. Please also add your company to your display name (this also helps everyone find you more easily)

2. Self-Promotion
Share your events, links, or articles in dedicated promotion channels (#events, #resource). If the links lead to your products or events, disclose that. Do not use Direct Messaging as a channel of acquisition. Don’t answer questions with “use my product”. If anybody sends you a message with an intention of acquisition, let an admin know.

3. Context and Relevance
Please don't make a post with just a link to something, or a thought with no context. We encourage you to focus on starting a conversation (always make sure to explain why you’re sharing a link, image, or thought, and what other members can learn)!

4. No Salt
You should respectfully challenge ideas, but never attack the person. Help us make sure that everyone feels safe in the CEd community. Bullying of any kind isn't allowed, and degrading comments will not be tolerated.

5. Know Thy Channels
#general - discussions and questions that help the entire community
#resource - something you / your company made or found that you think others would find helpful
#job-postings - find and share jobs related to customer education
#managers - hiring process and managing teams
#random - anything goes, fun stuff
#events-conferences - Events and meetups around customer education
#tech-stack - discuss broad tools and technologies
#donut- randomly assigned networking 1:1s. If you join this channel you are expected to follow through on meetings. You can pause your availability for any period of time.

6. Respect Privacy

Our community has a lot of invite-only private spaces. Respect the rules:

#no-vendor-clubhouse is for practitioners only. Sharon Castillo and Debbie Smith are admins.
If you work for a vendor (LMS, Content Auth etc), don’t join this channel. If you change jobs and start working for a vendor, please remove yourself.

There are private channels for each of the users of the major LMS systems. Request access if you are a current (or soon to be) customer of these platforms. These include:

#skilljar-club #thought-industries-club #docebo-club #intellum-club.

Sharon Castillo and Debbie Smith are admins. Please direct people to the admins of private channels rather than inviting new users yourself.


VENDOR GUIDELINES

Vendors, consultants and service providers are welcome in this community. That’s how the ecosystem grows. But this community is for professionals first. Here’s how to make the most of this space:

1. Be genuinely helpful
This is our #1 advice to be accepted by the community

2. Private Channels
Do not attempt to join the private channels specifically designed to be vendor free. These include:
#no-vendor clubhouse
#skilljar-club
#thoughtindustries-club
#docebo-club
#intellum-club

3. No solicitations over DMs
This should be self explanatory

4. Self Promotion
If you post anything you or your company make, it should go to dedicated channels like #resource

5. Resources
Anything that you share that has an email capture, asks for information of any kind needs to be marked as a [VENDOR] post and doesn’t belong in #general

If you have any questions about the guidelines above, please reach out to @sumo directly over DM

Our Members


Join us for our next live event:



Here are some of our members!

We would love to feature you on our website! Add your info below👇🏽



Presenting: The 2022 State of Customer Education

Take the survey and get all the industry data in your inbox! (~6 mins)

The first annual 2022 CUSTOMER EDUCATION COUNCIL REPORT

The only industry survey for professionals, by professionals

Lots of us have been frustrated by not having unbiased industry benchmarks and data. So we decided to fix it.

Get behind the scene deets on:
✅ Salary, title and compensation
✅ Programs, metrics
✅ Tools and tech reviews
✅ Budgets, teams and org structures
✅ Diversity, inclusion and pay parity

How do you get the report?
1. Take the survey
2. Share it with your colleagues
3. The report will be in your inbox


Welcome to the Council

See Full Board HERE

Recognizing Awesomess in Customer Education!

The ACE Awards recognize the vendors, program and individuals who have displayed excellence in their domains and made significant contributions to the field of Customer Education. See past winners

Timelines and Process 👇🏽

FAQs 👇🏽

Q1. Can you nominate yourself or your company?

Ans: Absolutely yes

Q2. How are the winners selected?

Ans: A public voting that will determine the finalists (2-3 in each category). After that, a panel of neutral judges (all leaders in Customer Education) will determine who actually wins the ACE Award this year. There may be multiple winners in each category

Q3.What do winners receive?
Ans: Bragging rights, the love, admiration and gratitude of the entire Customer Education community. And some custom CEd swag :)

Q4. How will nominees and winners be notified?
Ans: All nominees and winners will be notified over LinkedIn and over email if we can find their email easily (please add emails if you are nominating someone!)

Winners from last year....

ACE VOICE 2020

ACE VENDOR 2020

ACE PROGRAM 2020


ANNOUNCING THE WINNERS FOR 2021....

Recognizing Awesomess in Customer Education!

The ACE Awards recognize the vendors, program and individuals who have displayed excellence in their domains and made significant contributions to the field of Customer Education

Watch who won here 👇🏽


RISING ACE OF THE YEAR 2021

This is a brand new category for us this year! The Rising ACE of the Year recognizes individuals who are rising stars in customer education. These people move the needle for their programs and bring fresh ideas and energy into customer education. They are starting to be voices in the community and these are the folks to look out for in the next few years!

This year we had over 20 nominations for Rising ACE!

Congrats to all the finalists....

The winners this year are...


ACE VENDOR OF THE YEAR 2021

This award recognizes a customer education vendor for excellence in Product Innovation, Service and Community Engagement

This year we had over 15 nominations for ACE Vendor!

Congrats to all the finalists....

The first winner for this year is....

And the second winner for this year is....


ACE VOICE OF THE YEAR 2021

ACE Voice of the Year recognizes individuals who've made a significant contribution to the field of customer education through advocacy, community participation and thought leadership. These are the people that the community of customer ed professionals look to for guidance and direction. Past winners include community leaders like Dr Julia Huprich, Adam Avramescu and Dave Derrington

This year we had 45+ nominations for ACE Voice!

Congrats to all the finalists for ACE VOICE this year..

And the winners for this year...


COMMUNITY CHAMPION AWARD 2021

This award is for the person that has been the MOST helpful in moving the CustomerEducation.org community forward. This person has helped me moderated hundreds of discussions, welcome over 1,000 members and been an admin of several channels and a tireless champion.


ACE PROGRAM OF THE YEAR 2021

This award recognizes a customer enablement program for delivering outsized results for both learners and the business, for doing "a lot with a little" and sharing knowledge with the community

This year we had 25+ nominations. Congrats to all the finalists....

And the winner for this year...


2021 JUDGES

And lastly - a big THANK YOU for nominating your friends and peers and helping us recognize awesomeness in our field.

ANNOUNCING THE WINNERS FOR 2020....


Recognizing Awesomess in Customer Education!

The ACE Awards recognize the vendors, program and individuals who have displayed excellence in their domains and made significant contributions to the field of Customer Education


ACE VENDOR OF THE YEAR 2020

This award recognizes a customer education vendor for excellence in Product Innovation, Service and Community Engagement

The first winner for this year is....

Here are some of the achievements for TechSmith for this year:

✅ At the beginning of the pandemic they were able to make two of their products free to use for multiple months for over 25,000 individuals as people made the sudden shift to remote work.

✅ They've achieved 50% active user growth.

✅ Their TechSmith Academy, a free online learning platform, not only added multiple courses this year, but also reached the 50k subscriber milestone.

✅ They love helping people make content to make everyone more successful with using images, videos, and our products including 38 live streams, 120 product webinarslaunched The Visual Lounge our new podcast, a ton of blog posts and new videos on YouTube all focused on helping our customers

✅ Matt Pierce is basically the Ron Burgundy of video and showing us how to make video sexy

🎉 Congrats to Matt Pierce and the entire TechSmith team from the members of CustomerEducation.org

And the second winner for this year is....

Here are some of the achievements for Thought Industries for this year:

✅ Recognized / Named as #2 OVERALL Learning Management System 2021 by Craig Weiss

✅ Won the coveted Brandon Hall Group silver award for excellence in the Best Advance in Learning Management Technology for External Training 2020

✅ Launched our first annual COGNITION customer education conference where 500 thought leaders joined us for a successful online virtual event on our own platform

✅ Published the "Customer Education Playbook," a 12-step methodology for developing and implementing a customer education strategy.

✅ Daniel Quick is basically the Gandalf of Customer Education, highlighting trends for the future and guiding the way

🎉 Congrats to Daniel Quick and the entire Thought Industries team from the members of CustomerEducation.org

ACE PROGRAM OF THE YEAR 2020

This award recognizes a customer enablement program for delivering outsized results for both learners and the business, for doing "a lot with a little" and sharing knowledge with the community

The first winner for this year is....

HubSpot’s self-service customer education product, HubSpot Academy, has seen significant growth in 2020. With over 305,000 actively certified professionals in over 120 countries, their customers and fans are using their industry-tested educational content to grow their businesses, and their careers, in droves. HubSpot Academy’s credentials play an important role in the ecosystem, enabling customers to seek out verified solution partners as well as industry-ready graduates of the HubSpot Education Partner Program, now live in over 1,000 universities worldwide.

Author's Note: HubSpot sets the GOLD STANDARD for what a customer education program should look like and sets the bar for the blend between customer education, UX and marketing. As a HubSpot user myself, I can attest to both the quality and availability of the education they provide. And the stories of HubSpot Academy being a marketing lead gen for them is stuff of legends!!

🎉 Congrats to Eric Peters and the entire HubSpot Academy team from the members of CustomerEducation.org

And the second winner for this year is....

Asana's Academy and Training program engagement grew by nearly 50% in 2020. They reached over 85k learners, and pivoted their in-person training content to be delivered virtually, while simultaneously increasing their average CSAT scores.

Over 85k learners engaged with their learning programs (Academy + Training) — nearly 50% YoY growth from last yearAverage CSAT across both programs was 4.5+Producing 35+ new educational videosThey ran our first in-product A/B experiments surfacing EDU content and proving impact on adoption and core metrics
Beyond metrics, the team forged new collaborative inroads with the Marketing, Customer Success, and Product teams. Education has become an integral part of Asana's go-to-market strategy for new features, and onboarding strategy for enterprise customers. The team is also partnering with Product to include educational content directly in product for the first time. And they did it all with a small but very mighty team, most of whom came on board this past Spring.

Author's Note: Asana continues to be an inspiration in modern learning principles and a huge champion for experimentation and A/B testing. This year, they have successfully navigated their programs online and helped thousands of new customers learn how to work remotely and be productive. Outside of pure education, their approach to in-app guidance and moments of delight have inspired dozens of customer enablement professionals to think "user first"

🎉 Congrats to Carla Bagdonas and the entire Asana Academy team from the members of CustomerEducation.org

ACE VOICE OF THE YEAR 2020

This award recognizes the people who made a difference in Customer Education this year and moved us forward as a community

The first winner for this year is....

Dave is disrupting how we think about enabling our customers. He is a constant evangelist for innovation, experimentation and ideas. He champions trying out crazy things and is now famous from running a CEd program on the back of Twitch.

Through his podcast, speaking & writing, Dave has made a massive influence on how Customer Education professionals approach their work. His work "Customer Education Charter" remains a guiding light for all professionals in the field.

🎉 Congrats to Dave Derington from the members of CustomerEducation.org

The second winner for this year is....

Through his podcast, book and ongoing engagement in industry communication, Adam has brought new energy, ideas and credibility to our efforts to build world class Customer Education offerings for our companies.

His book "Customer Education: Why Smart Companies Profit by Making Customers Smarter" and his podcast CELabs with Dave Derington remain the go to resources for beginners and experts alike on how to build successful enablement programs.

He is a constant champion for Customer Education and is on a mission to make sure we all reach the board room one day.

🎉 Congrats to Adam Avramescu from the members of CustomerEducation.org

The final winner for this year is....

JULIA HUPRICH, PhD!

Here are what some of her nominations had to say:

"Her work putting together the Customer Education Professional Competency Framework for her PhD dissertation and sharing it in the community."

"Her thesis was incredible and really helped solidify what a good CEd leader should have. "

"Her work on the "learning science" weekly newsletter cuts across SO MANY cool fields, and is so readable and so informative, I don't know what I was doing before this arrived. So for spreading great research in a fun format, and making all of us better at our jobs, they deserve some recognition."

"She is a true trailblazer. She is committed to spreading the knowledge and science of learning in order to better the industry as a whole. As the Editor-in-chief of Learning Science Weekly, she manages and maintains an entire space and community dedicated to the growth and advancement of CE. She uses her voice and platform to lift the voices of current and future talent in the CE industry."

🎉 Congrats to Julia Huprich from the members of CustomerEducation.org

And lastly - a big THANK YOU for nominating your friends and peers and helping us recognize awesomeness in our field.

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